Every OTT provider seems to have the same pitch these days, access to 250+ premium publishers, fraud protection, audience targeting, you have heard it all! (We have all of that too). So let’s take a closer look at why you should choose Targeted Video over the rest.
1). Targeted Video Can Save You 10-40% On Your OTT Buy
Since we go directly to the publisher to you, and don’t have a sales agency or another station/company over the top of us, you get the best prices on the best OTT campaigns, period.
2). Identity Resolution
Audiences are worthless if you can’t match them up with the correct device or household. Targeted Video has partnered with some of the largest ISP’s on the market to ensure we can match the highest rate of IP addresses to an audience on the market today. Giving you the confidence your ad is reaching exactly who you want it to reach.
3). Pure CTV
We don’t mix in cheaper pre-roll or programmatic options to artificially lower your CPM. While we can run those types of campaigns, we know that unless you specify those options, you are expecting your ad to run on televisions, not mobile devices or desktops! That’s why we only run your OTT campaigns on connected TVs!
4). Reporting
Since we are dealing directly with the publishers and no middlemen we have access to all proprietary information you will ever want to get your hands on. Not only do we provide the most detailed reporting, since our team only focuses on OTT, you can rest assured your representative will know exactly what they are looking at, and wont always have to go back to their team anytime you have a question.
5). & More!
If you want to learn more about why you should choose Targeted Video over your current provider, and save 10-40% over your current OTT buy, reach out to Targeted Video today!
